USC basketball star JuJu Watkins showcased her brilliance during the Acrisure Holiday Invitational, leading the Trojans to a resounding 104-65 victory over Saint Louis. Following

The USC women's basketball team has a lot to prove right now, given how poorly it played against Notre Dame and Ole Miss. The two elite defensive teams USC has faced both gummed up the Trojans' offense.

JuJu Watkins impressed in her first year with the USC women's basketball team, breaking several records along the way, including the NCAA freshman record for points (920). Furthermore, Watkins became just one of five players in Pac-12 history to tally at least 750 points, 150 rebounds and 50 steals in a single season, per ESPN.

A lot of us were excited to just kind of come out and redeem ourselves on the floor,” said Juju Watkins, who led USC with 20 points on 7-of-13 shooting, including two three-p

As Watkins' stock rises, her coach—Lindsay Gottlieb—is looking ahead to the star's far future. In a piece published Wednesday afternoon, Gottlieb told Luca Evans of The Orange County Register that she wanted Watkins to own a WNBA team someday.

From NBC and Peacock targeting her games to a slew of NIL partnerships, the basketball star’s team has carefully positioned her to become a “transcendent athlete.”

University of Southern California star JuJu Watkins is taking over as the face of college basketball. Driving the news: State Farm has signed Watkins to an NIL deal. This is the second-ever student-athlete partnership for the insurance company,