PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Even though Zendaya looked like a million dollars on the red carpet (as always), most of the products used to get her ...

Unlock 25 best hairstyles for round faces, including layers, bangs, and trendy cuts, to help elongate and balance your face ...

Whether it’s a chic bob or soft waves, hairstyles for oval face have that magic touch to make you feel like a brand-new ...

Curling irons will last a very long time if cared for properly. Learn how to remove stuck-on and sticky hair products from ...

Adding peekaboo color accents to brunette waves allows for a pop of color without a full commitment. This technique involves ...

A basic hair care routine involves cleansing, conditioning, moisturizing, detangling, styling, and treatment. Here’s how to ...

Ali Wong's look for the 2025 Golden Globes called for a creative solution to provide its finishing touches ahead of her big win for Ali Wong: Single Lady.

Here's everything you need to know about boho braids, from their history to how you can execute them on yourself.

We’re welcoming the start of 2025 with yet another Golden Globes—the harbinger of the glitzy, glamorous awards show season we ...

One major take? Fresh interpretations of trad trends are in. “We're seeing an increased interest in reinventing classic hairstyles in a modern way, like a messy textured bob as opposed to something ...

Now? It looks set to be a 2025 hair headliner. And, as we mentioned in our 2025 hair forecast, the style is rubbing shoulders ...