Fragrances are skyrocketing in popularity. Successful men, in particular, love luxury colognes from brands like Le Labo and Yves Saint Laurent.

The luxury fragrance industry is booming thanks to TikTok and teen boys.

The upper echelons of the niche perfume market are pushing the boundaries of luxury and exclusivity. Brands like Amaffi stand out, offering some of the world's most expensive perfumes, with prices ...

Says perfumer Andrea Maack, “Even if you buy an expensive ... t Know What is a fragrance enhancer featuring Iso E Super plus bright notes of bergamot and vetiver. The brand has curated a set ...