Google is offering support sessions for advertisers struggling with conversion tracking implementation which will help prevent unreliable performance data ...

A proposed class action against Microsoft Corp.‘s LinkedIn Corp. accusing the networking platform of sharing millions of Premium customers’ messages with third parties without consent was dropped.

A proposed class action accusing Microsoft's LinkedIn of violating the privacy of millions of Premium customers by disclosing ...

Super Bowl commercial likability, what DeepSeek means for marketers, macroeconomic news and data in a nutshell, and more.

Elon Musk’s Tesla paid a total of $0 in federal income taxes in 2024, new tax reports show, despite the company having raked ...

For the ultrawealthy, the document floats eliminating the federal estate tax, at an estimated cost of $370 billion in revenue ...

A menu of options being circulated by congressional Republicans also includes new tax cuts for corporations and the ...

LinkedIn, the social platform where people look for and talk about work, may be less visible in Microsoft’s earnings compared ...

That single view of the customer has always been a Holy Grail for marketers - and it's never been more important than today ...

Firms are deploying new tools to create campaigns and track how effective their marketing spending is, but the core concept ...

The finalists for the 2025 TikTok Ad Awards have been revealed.The announcement:Twenty-eight of Australia’s most creative ...

Bottom line. Microsoft is positioning Performance Max as a more sophisticated alternative to competing automated ad platforms by leveraging its unique access to LinkedIn’s professional network data.