Sprite continues its Obey Your Thirst campaign with a collaboration with Joe Freshgoods. The can design and merchandise drop ...

The rising NBA talent first linked with the brand in 2022 for its “New Bottle, Same Sprite” effort before appearing this year in the refresh of an iconic “Obey Your Thirst” campaign that initially ran ...

and he appeared in this year’s reboot of Sprite’s classic “Obey Your Thirst” campaign from 1994. “We hope to build on the momentum of AE’s meteoric rise -- from his highlight-reel ...

Taking inspiration from gas station trips, hidden messages, and Sprite’s “Obey Your Thirst” movement, Joe Freshgoods melds ...

Anthony Edwards debuts as ‘Anta Claus’ in seasonal campaign for Sprite Winter Spiced Cranberry: Atlanta, USA: Sprite is bringing ...

Anthony Edwards is bringing in the holidays with Sprite and a new alter ego. The soda company debuted its new holiday ad on ...

Same Sprite” spot touting the brand’s switch from green to clear packaging. He also appeared in this year’s “Obey Your Thirst” reboot alongside the iconic 1994 campaign’s original star, basketball ...

Pasta brand Barilla released a new pasta shape in time for the holidays. The Snowfall pasta features three different ...

This is thirst – a sensation of dryness in the mouth signalling we need to have a drink. This basic physiological mechanism is controlled mainly by part of the brain’s “control centre ...