Around three-quarters of the Millennial and Gen-Z generation are determined to reach their goals, according to research for ...

Gender is only part of the story. Deckman calls Gen Z “the most diverse generation in American history.” Barely 50 percent of ...

Cruel Intentions' bosses Sara Goodman and Phoebe Fisher on adapting the story for Gen Z, the show's sex scenes and having to ...

The show has grabbed hold of young viewers through its canny use of TikTok, casting of younger pros and the chance virality ...

The 17-year-old Afghan refugee was also determined to remind her fellow Gen Zs in her adopted country, Canada, that they were ...

Because none of us want to make the wrong bet, I asked older adults in the BuzzFeed Community to share the purchases they'd ...

If you purchase something from our posts, we may earn a small commission.The time has come to get that Gen Z’er in your life ...

It’s not just manifestation that has got the dictionary nod of approval. Gen Z language gets a boost of legitimacy with ‘word ...

Marketing to Gen Z: start with the approach that you may not know everything you think you do about this powerful consumer contingent.

Gen Zers on average believe an annual salary of $587,797 and net worth of $9.47 million are needed when they envision ...

Living paycheck-to-paycheck, many young people now can't even begin to envision a future of financial comfort.

The dining habits of Generation Z are setting the stage for innovative menu trends in 2025. As reported in Rubix Foods’ The ...