Jaguar's baffling attempt at reinvention from feline grace to rock-based abstraction is a masterclass in brand self-sabotage, ...

The latest R3 study shows a shift toward sales metrics and ROI-based KPIs for PR agencies, highlighting the changing ...

In the second part of the Outlook series, global marketers weigh in on Amazon Prime’s move into ad-tier streaming, how ...

Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” ...

Decision on if Google would be held accountable and face consequences might not come before Q1 2025, according to Judge ...

Campaign Asia-Pacific announces its 12th annual Women to Watch, highlighting exceptional leaders and diverse talent powering ...

iProspect’s 2021 transition into a performance-driven branding media agency required leaders to challenge the traditional media landscape and reshape agency operations with a performance-agility ...

In the fast-evolving world of digital project management, Tan stands out as an exceptional leader who deftly harnesses tech for operational excellence. As the process implementation lead of Oliver+, ...

Growing up, Julie Nestor dabbled in many activities: Sports, ballet, and tap dance, among others. Despite the high-octane nature of her many hobbies, she always had her head buried in books—a habit ...

In a career spanning 23 years, Lulu Raghavan has achieved the impressive feat of rising through the ranks from junior manager to president of APAC. Joining branding consultancy Landor as a naming ...

Having scaled from the rank of account executive in 2015 all the way to COO, Batool E Azra has plenty to be proud of. She now sits in a C-suite position at IAL Saatchi & Saatchi, a prominent outfit in ...