Tim Cook insists Apple Intelligence is convincing people to upgrade — even if the features are underwhelming so far.

Sales dipped during the holidays, signaling a sluggish start to the trendsetting company push to catch up on artificial ...

Apple CEO Tim Cook acknowledged China's DeepSeek for driving efficiency in AI while emphasizing Apple's cautious and strategic approach to capital expenditures during the company's Q1 earnings call.

Apple executives said they expect sales for the current quarter to rise in the low- to mid-single digit range. After accounting for a 2.5 percentage point impact from foreign exchange rates, that ...

Q1 2025 Earnings Conference Call January 30, 2025 5:00 PM ETCompany ParticipantsSuhasini Chandramouli - Director, ...

With roughly $400 billion in annual revenue, more than half of which comes from the iPhone, Apple is confronting the ...

Apple CEO Tim Cook said DeepSeek's AI models represent "innovation that drives efficiency" on his earnings call on Thursday while fielding questions from ...

Apple's iPhone sales may be down, but the company's Services division, which includes the App Store, iCloud, Music, TV+, and ...

Apple reported fiscal first-quarter earnings Thursday. Analysts are focused on iPhone momentum following a sluggish start to ...

While last quarter's overall iPhone sales came in below expectations, Apple CEO Tim Cook said Thursday that iPhone 16 sales ...