Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and mission behind the product.

Ever wondered what brand logos really mean? Dive into the hidden symbolism and brand psychology behind famous designs, and ...

Like many of the best car logos, the Tesla logo was originally conceived to look good on the front of vehicles, which it why ...

Respondents were shown the logos of 100 top global brands, then asked to name and describe the ones they found most memorable. Nike is the most memorable of the logos examined (16% of respondents ...

This is the university’s simplest logo and most recognizable mark. It can be used alone when supported by other identity assets or when the audience is well acquainted with the brand. University ...

Volkswagen has unveiled its new corporate logo. The new one looks a lot like the old one, but the V and W are thinner, as is the trim around the circle that encompasses the two letters.

Pemberton's bookkeeper, Frank Mason Robinson, decided that Coca-Cola's logo should be written in ... he set his sights on making Coke the nation's most popular cola through marketing and ...