National Collegiate Basketball Hall of Fame inductee's birthday was honored by Mizzou with the first 2,000 fans to arrive at ...

The Phoenix Suns three-time All-Star Devin Booker premiered his new Nike "Book 1" signature shoe commercial on Instagram ...

A Denver-based artist was commissioned by Nike to paint a Kobe Bryant mural in Venice Beach. An Instagram post featuring the ...

Can you imagine Nike without LeBron James? The shoe-giant has been synonymous with the NBA star for over two decades but the ...

Washington Commanders quarterback Jayden Daniels explained why he wore custom Nike Kobe cleats in the NFL Playoffs.

The idea of offering a degree in sports has gained momentum now that college athletes can be paid. Now Nike is joining some ...

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports ...

Nike Basketball is reportedly expanding its lineup with the latest addition, Nike Sabrina 2 “Light Lemon Twist” sneakers.

Wrestling and basketball competitions will be held Sunday to support high school athletes affected by fires in Los Angeles.

USC Trojans sophomore guard JuJu Watkins has been one of the most marketable women's college basketball players, even before she stepped on campus. Watkins sign ...

Nike will be cutting back on promotional sales throughout the year, new CEO Elliott Hill told Fortune.

Kobe Bryant's sneakers from his famed 'Achilles Game' will be sold at a Sotheby's auction in New York and are expected to ...