The surviving Pop-Tarts from last year's Pop-Tarts Bowl are going to Ireland for the Iowa State-Kansas State season opener.

With that in mind, the Pop Tarts Bowl has decided to send two more of its edible mascots to Dublin, Ireland next month when K ...

Pop-Tarts Fans Are Begging for the Return of Several 'Forgotten Flavors' originally appeared on Parade. Pop-Tarts flavors ...

The two winners of the Pop-Tarts Bowl are heading to Ireland next month to kick off college football season. Now, two ...

In just a few short years, the Pop-Tarts Bowl has established itself as one of the must-see events of bowl season, thanks to its unique pageantry. Where else do you get to see a sentient Pop-Tart ...

Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a decades-long ...

According to the new College Football 26 video game, Carson Beck and Tony Johnson will bond quite well for the Miami ...

Lee Hunter, who spent three seasons with the Knights, had a reunion with his former teammates at this week’s Big 12 Media ...

The Pop-Tarts Bowl is officially going international. The brand announced it’s partnering with the 2025 Aer Lingus College Football Classic in Dublin, Ireland, featuring Iowa State and Kansas State in ...

Italy's Ferrero has continued its U.S. spending spree with its proposed acquisition of famous cereal maker WK Kellogg amid ...