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2 days ago · Sport industry news and insights for the latest broadcast, sponsorship, OTT, technology and endorsement deals: SportsPro Media
Inside BT Sport and Eurosport’s merger: What the deal means, …
May 30, 2022 · BT Sport and Warner Bros Discovery have agreed to combine their UK sports broadcasting operations. SportsPro takes a closer look at the deal and speaks to those involved.
Why the NBA is America’s most globally relevant sports property
Oct 24, 2023 · The NBA typically attracts a younger audience compared to the average sports fan. While 40 per cent of all US sports fans surveyed by Ampere in Q4 2022 followed the NBA (ranked second highest ...
The rights track: a history of the Premier League’s UK TV deals
With English soccer’s Premier League revealing a UK£4.464 billion main rights deal, SportsPro looks back at how the league's TV spoils have grown since its formation in 1992.
The NFL's new broadcast rights deals: Billions of dollars, evolving ...
Mar 23, 2021 · In the wake of the NFL unveiling US$110 billion worth of new broadcast rights contracts, SportsPro speaks to Patrick Crakes, a media strategist and former senior Fox executive, to get his thoughts ...
Assessing the World’s 50 Most Marketed Brands - SportsPro
According to SportsPro’s inaugural list of the World’s 50 Most Marketed Brands powered by Hookit, Nike receives more value on social media than any other brand invested in sports sponsorship.
The Last Dance scores 23.8m viewers globally on Netflix
May 21, 2020 · Global over-the-top (OTT) subscription service Netflix has revealed that The Last Dance sports documentary series was watched by 23.8 million users outside of the US in its first four weeks.
The US$75bn media rights sale: Why all eyes are on the NBA
Oct 26, 2023 · The NBA is WBD’s flagship sports property and the league is understood to be appreciative of TNT’s critically-acclaimed coverage – especially its ‘Inside the NBA’ magazine show. However ...
In depth with John Skipper part one: Joining DAZN and the …
John Skipper is enjoying himself. “It’s fun,” says the executive chairman of DAZN, sharing his thoughts with SportsPro from the company’s US office in his languid North Carolina drawl.
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